South Westerly – Anthony Greenwood Photography
Two commercial photography shoots now for South Westerly, both in Cornwall and both on the beach. Not a bad job!
South Westerly produce branded and unbranded windbreaks for commercial and domestic use. Their branded marketing windbreaks are great for commercial clients to cleverly advertise on the beach, at the park on the slopes or even in the city. They are also ethically produced.
I was commissioned to deliver marketing photographs for South Westerly, for their up and coming website and marketing push. The project consisted of art direction and photography. Working closely with their Marketing Consultant and Graphic Designers. We worked up a range of ideas for shoots and images that worked within a web context and other marketing applications.
Weather was a big issue for this project, as at this time of year the sun appears infrequently. So extreme flexibility was required to get the job done. This meant working a Sunday for the second shoot, which required taking the kids for a day out. But what a day, family, camera and sun. I was a happy man.